The International Consumer Electronics Show
(CES), known for its global recognition, influence, and scale, will be held
from January 9th to 12th, 2024 at the Las Vegas Convention Center in the United
States.
At the same time, the award ceremony of the
2023-2024 Global Top Brands evaluation event, jointly hosted by Asia Data
Group, Europe Data Group, and TWICE, will take place on January 10th during
CES. During this event, global consumer electronics enthusiasts will witness
the unveiling of eight major lists for 2023-2024 Global Top Brands and
experience the trend-setting charm of digital technology, new products, and
applications in the consumer electronics field.
The 2023-2024 Global Top Brands
evaluation event has officially launched
About “Global Top Brands”
“Global Top Brands” was founded by IDG in
2006 and is co-hosted by TWICE. With comprehensive support authoritative
research institution IDC, this large-scale evaluation event has been held for
seventeen sessions at CES. Each year, the rankings are published through CES
Daily and TWICE to showcase the charm of global consumer electronics brands to
consumers worldwide, enhance the international recognition of major consumer
electronics companies, and promote the future development of the global
consumer electronics industry.
During CES, an “International Consumer
Electronics Leaders Summit” will also be held. Industry representatives from
the consumer electronics field, IDC, and TWICE will gather together to explore
and analyze topics such as how the consumer electronics industry and brands
integrate with intelligent technology, how consumer electronics companies can
build core competitiveness and improve their advantages in order to promote
industrial connectivity in global markets and achieve the globalization of
Chinese brands.
The candidate brands for “Global Top
Brands” are currently open for global recruitment!
This year’s evaluation event adheres to
principles of authority, professionalism, objectivity, and fairness. The
organizing committee will invite top-level executives from internationally
renowned brand manufacturers as well as expert scholars in corporate brand
strategy, authoritative third-party organizations, and well-known media figures
in the consumer electronics field to form a judging panel. The candidate brands
will be assessed based on their global strength as demonstrated by submitted
application materials including global sales revenue, overseas sales revenue,
annual product shipments and market share data, successful brand marketing
cases, etc.
In addition to these factors, evaluations
will also consider aspects such as internationalization of candidate brands’
operations management strategies including overseas competitiveness, consumer
experience, technological innovation and patents, international brand
recognition, and brand internationalization management.
Award Categories:
This year’s “Global Top Brands” will cover
eight major lists, establishing global benchmarks for the consumer electronics
industry and leading its development:
Top 10 CE BRANDS for 2023-2024
Top 15 Global Smart Connected Device Brands
for 2023-2024
Top 15 Global Mobile Device Brands for
2023-2024
Top 10 Global Innovative Vehicles Brands
for 2023-2024
Top 50 Global CE Brands for 2023-2024
Top 10 Global Innovative Display Brands for
2023-2024
Top 10 Global Innovative Home Appliance Brand for
2023-2024
International Innovative Enterprise Brand
Award for 2023-2024
Evaluation Criteria
Industry Recognition: The brand holds an
important position in the consumer electronics field and has a certain level of
recognition in the global consumer electronics industry.
Global Strategic Layout: The brand has a
clear concept of globalization and strong internationalization requirements. It
possesses a clear and sustainable international brand value positioning and
strategy. It has also formulated detailed strategic plans for entering overseas
markets.
International Market Influence: The brand
maintains a certain level of sales volume in the international market, while
its brand image, product research and development, and production have gained
influence in the global market.
Product Innovation: The brand demonstrates
independent innovation planning and experience in terms of core technology,
development planning, product design, applications, etc., as well as prospects
for independent innovative development.
What will you get by being selected?
Enhance International Image: Being selected
not only earns you an international certificate but also helps elevate your
brand’s international reputation among key players in the consumer electronics
industry. It enables the award-winning company to enhance its brand’s
international recognition, quickly find international partners, and strengthen
overseas channel development.
Extensive Promotion: The Global Top Brands
list has always been highly regarded by industry professionals. Being selected
will attract attention from readers of CES Daily and TWICE, reaching 20,000
consumer electronics retailers in North America. It will also receive promotion
from 1,500 global media outlets, 200,000 buyers, and 300 mainstream media
globally.
Industry Exchange & Dialogue with
Industry Leaders: Selected brands not only have the opportunity to expand
industry relationships and enhance brand recognition among industry insiders
and consumers but also participate in roundtable discussions with international
consumer electronics leaders. They can engage in dialogue and exchange ideas
with top executives from global leading brands and establish connections with
industry authorities.
Past Winners Review
*Partial list of past award-winning
companies, not ranked in any particular order
Global Top Brands is an important platform
for enterprises to monitor trends in the consumer electronics industry, gain
insights into global market conditions, and share business opportunities in the
global consumer electronics field. It is also an essential reference for global
consumer electronics enthusiasts when purchasing products. The “Global Top
Brands” evaluation event for this year has officially launched. We sincerely
invite brands that intend to showcase their outstanding strength to global
consumers to participate in the evaluation process and seize the hotspots of
the global consumer electronics market while setting benchmarks for the
industry’s advancement.
For more information:
Please visit our official website:
www.cebrands.cn
Or follow us on WeChat Official Account or
Weibo Account:
“GTB Consumer Electronics Brand”
Contact Us
For participation in award selection, please contact:
Ms. Li: lili_li@asiadg.com / +86 10-65268757-222
Ms. Li: esme_li@@asiadg.com / +86 18200671768
For media cooperation, please contact:
Ms. Fu: mandy_fu@asiadg.com / +86 10-6526875