GLOBAL TOP BRANDS

The highly anticipated 2024-2025 Global Top Brands Award Ceremony & International Consumer Electronics Industry Leaders’ Summit, often referred to as the Oscars of the global consumer electronics industry, will kick off on January 8, 2025, in Las Vegas, USA. Since its inception in 2006, the Global Top Brands Awards (GTB) has become a platform for showcasing top consumer electronics brands, gathering leading manufacturers and traders from around the world to present their latest products and cutting-edge technologies. It’s also a top event for industry buyers, wholesalers, and retailers, providing them with convenient access to discover and purchase the most cutting-edge products on the market.

Senior executives from global leading consumer electronics brands, alongside industry experts, will gather at this Global Top Brands Award Ceremony. During the event, highly recognized awards will be presented, including the “Top 10 CE Brands from China” and the “Top 50 Global CE Brands”, as well as a range of specialized accolades across various categories, such as the “Top 10 Global TV Brands” and the “Top 10 Global Smart Phone Brands”.

In parallel, the International Consumer Electronics Industry Leaders’ Summit will bring together experts and corporate representatives from the consumer electronics sector to engage in insightful discussions on topics like “AI is Reshaping Industry Development”. The summit will explore how the consumer electronics industry and its brands can leverage intelligent technologies, how companies can build core competencies and strengthen their competitive edge, and how to foster global market connectivity while advancing the global expansion of Chinese brands.

In today’s rapidly evolving scientific and technological landscape, the consumer electronics industry is driving global economic growth and profound transformation at an unprecedented pace. It has become a nexus of cutting-edge technologies, bridging the gap between sci-tech innovation and daily life. With the integration and application of technologies like 5G, AI, IoT, and big data, the industry is embracing a new round of explosive growth, from smartphones to smart homes, and from high-definition TVs to wearable devices. The widespread adoption of 5G has not only boosted the speed and responsiveness of smartphones but also provided stable and low-latency connections for smart home devices, accelerating the development of home automation and remote control. The high-definition TV sector has also undergone a revolutionary shift, with the widespread use of 8K ultra-HD technology, quantum dot display, and OLED technology, delivering users an unprecedented visual experience.

Left image：Mr. Patrick J. McGovern, Founder and Chairman of IDG, addressed the audience at the Award Ceremony.

Middle image：Mr. Hugo Shong, Founder Chairman of IDG Capital, spoke at the Award Ceremony.

Right image：Mr. Gary Shapiro, President and CEO of the Consumer Technology Association (CTA), delivered a speech at the Award Ceremony.

In addition, wearable devices like smartwatches and health monitors are revolutionizing health management by utilizing biometric technology and big data analysis, blurring the boundaries between digital and physical life. Moreover, the consumer electronics industry is embracing green technologies and circular economy. From the use of eco-friendly materials and recyclable product designs to the promotion of trade-in and leasing programs, the industry is driving technological innovation and demonstrating a strong commitment to environmental protection. Each new advancement in consumer electronics is reshaping lifestyles and injecting fresh momentum into the global economy. As technology continues to evolve, these innovations will accelerate the ongoing transformation, unlocking a future brimming with endless possibilities.

In this transformative era, which presents both significant challenges and boundless opportunities, the power of branding has become more crucial than ever. Brands are not just symbols of a company’s strength but also key drivers of progress in the consumer electronics sector, fueling industry evolution and shaping new consumer trends. A strong brand can win trust and loyalty, helping it rise above the intense competition in the marketplace. However, as the global market evolves and the competitive landscape grows more complex, consumer electronics brands are facing fiercer rivalry. To stay ahead, brands must continually enhance their technological capabilities and innovation, following technological advancements while offering products and services that meet the needs of consumers. Furthermore, strengthening international partnerships and expanding into global markets are critical strategies for boosting a brand’s global influence.

It’s also essential for brands to prioritize innovation in brand building and marketing strategies. Both brand awareness and reputation can be enhanced by adopting precise market positioning and crafting a differentiated brand image. What’s more, leveraging diverse marketing tactics, such as social media marketing and content marketing, can strengthen consumer loyalty and recognition. Only through these efforts can brands maintain a competitive edge and lead the future development of the consumer electronics industry in an increasingly intense market.

Founded by International Data Group in 2006, the GTB is a world-class selection event co-organized by TWICE and supported by International Data Corporation, an authoritative market research and analysis firm. Since its inception, the GTB has been held annually in the Consumer Electronics Show (CES) and released via CES Daily and TWICE. It has been committed to showing worldwide consumers the global consumer electronics brands, enhancing the popularity of major consumer electronics enterprises in the international market, and further promoting the development of the global consumer electronics industry.

This event serves not only as a celebration of brand excellence but also as a key indicator of trends in the global consumer electronics industry. As the top-level event in the consumer electronics industry, this GTB will bring together industry elites from around the globe to witness the highest honors in the global consumer electronics sector.

The selection process is based on four rigorous criteria, industry recognition, global strategic reach, international market impact, and product innovation. These standards will guide a thorough and authoritative evaluation of the nominated brands. Many of the outstanding brands in the global consumer electronics field are actively participating in this selection. The evaluation process is meticulous and comprehensive, involving brand research, data collection, expert assessment, and online voting, all designed to ensure the fairness, authority, and comprehensiveness of the results.

In the midst of the rapid growth of the consumer electronics industry, the GTB serves as a key benchmark, driving both competition and collaboration among global brands while shaping new trends in the sector. We look forward to seeing more innovative and exceptional brands rise to prominence in this year’s event.

The significance of the 2024-2025 GTB goes far beyond the intense competition for a single award. It serves as a crucial bridge, laying a solid foundation for brands’ global expansion and emerging as a key platform that accelerates their entry onto the international stage. On this platform, participating brands have the opportunity to fully showcase their exceptional innovation and robust market competitiveness. Through meticulously prepared submissions and presentations, brands can effectively communicate their unique market positioning,technological advancements, and global success stories, thereby establishing a distinctive brand identity on the world stage and significantly enhancing their visibility and influence on a global scale.

The GTB offers far-reaching benefits, providing brands with a unique opportunity to engage in direct dialogue and exchange with top executives from leading global companies. This is not only a rare learning experience for brands to gain valuable insights into the success stories and strategic thinking of industry leaders, but also a prime opportunity for collaboration. It facilitates mutual learning and resource sharing among brands, driving the collective progress and prosperity of the global consumer electronics industry.

Besides, the GTB acts as a dynamic platform for connecting industries across global markets, encouraging deeper cooperation and exchange between brands from different countries. This not only helps brands expand their international market presence and strengthen their position within the global supply chain but also opens up limitless opportunities for discovering new partners and exploring new business opportunities on a global scale.

The 2024-2025 Global Top Brands Award Ceremony & International Consumer Electronics Industry Leaders’ Summit will take place on January 8, 2025, in Las Vegas, a world-renowned city where entertainment and prosperity meet. This event will honor the award-winning brands with the highest recognition and celebrate and applaud the hard work, innovation, and breakthroughs that have defined the global consumer electronics industry over the past year. Leading innovators from around the world will come together to witness the triumph of brands that have set industry trends, pushed the boundaries of innovation, and achieved outstanding success. The summit will also provide a platform for in-depth discussions and insights into the future development and trends of the global consumer electronics sector.

We eagerly anticipate this exciting event, where we will come together on a platform full of dreams and possibilities to celebrate the exceptional brands that are shaping the future of the industry. Together, we will usher in a brighter and more promising future.